ShowingTime Showing Index®

A Leading Indicator of Current and Future Demand Trends in the Real Estate Industry

January 2021

2021 began right where 2020 left off as buyer demand continued to surge in January, once again leading to year-over-year jumps in showing traffic nationwide, according to the ShowingTime Showing Index®. For a look at daily showing data at the state/province level, click here.





Northeast Region



Midwest Region








January showing activity increased by 55.1 percent overall in the U.S. year over year, the ninth consecutive month to see an increase, according to the ShowingTime Showing Index.

The West Region saw the largest boost in activity for the third consecutive month, with an impressive 90 percent growth in traffic year over year. The Midwest followed with a 57.3 percent increase, with the Northeast’s 52.2 percent jump and the South’s gain of 51 percent rounding out the regional gains.


The ShowingTime Showing Index® tracks the average number of buyer showings on active residential properties on a monthly basis, a highly reliable leading indicator of current and future demand trends.

Our national and regional indices – seen as quadrants on a map of the United States above – are computed based on a representative sample of more than 100,000 listings from 25 local markets across the United States. Our methodology focuses on properties listed by agents subscribing to ShowingTime’s full appointment management solutions at the agent and office levels.

It includes all buyer showing appointments requested or logged across all ShowingTime systems including ShowingTime for the MLS, ShowingTime Front Desk and the ShowingTime Appointment Center.

We’re also developing localized versions of the Showing Index, which will be available in certain MLS markets.

“The best in the country in showing statistics.”

Lawrence Yun, Chief Economist, National Association of REALTORS®