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Dec. 1, 2023 – Showing traffic declined 9.1% in October compared to September according to the ShowingTime Showing Index®,1 as home buyers eased into the autumn season. Compared to last October, traffic was still up 3% across the country, aligned with the trend of showing activity remaining above pre-pandemic levels.

Year-over-year gains were recorded in three of the four regions, with the Northeast leading the way with a 10.7% increase compared to last year, followed by the Midwest at 4.5%. The West came in at 1.3%, while the South posted a drop of 5.6%. Each region recorded a decline in monthly showing traffic compared to September, with the Midwest seeing the biggest decline at 11.5%.

All major metros saw showing activity decline from September to October with a few exceptions. As is often the case, year-over-year results varied significantly by metro.

Listing agents expect variations in buyer traffic depending on multiple factors. Preparing their sellers for the number of showings they can expect and how long their home might be on the market is essential, as is explaining the rationale behind setting the initial listing price. Agents that do their homework on current market conditions are better able to set realistic expectations for their sellers. Reports included with the Appointment Center by ShowingTime+ can help by providing access to such data. Learn more.

To view the full report, click here.

[1] The ShowingTime Showing Index is compiled using data from more than 6 million property showings scheduled across the country each month for listings that use ShowingTime products and services. It tracks the average number of appointments received for active listings during the month, then reports the numbers by region and nationally.