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Jan. 1, 2024 – Showing traffic declined 8.8% in November compared to October, according to the latest data from the ShowingTime Showing Index®,1 as the holiday season got into full swing for home buyers. Compared to last November, traffic was still up 3.2% across the country, once again continuing the trend of showing activity remaining above pre-pandemic levels.

Year-over-year gains were recorded in three of the four regions, with buyer demand for existing homes increasing from the prior month for the first time since May. New home sales slipped after a few strong months, although signals point to sales remaining strong as reflected in the increase in housing starts.

The Midwest led the way with a 7.4% increase compared to last year, followed closely by the Northeast at 7.3%. The West came in at 6.1%, while the South posted a drop of 4.1%. Each region recorded a decline in monthly showing traffic compared to October, with the Northeast seeing the biggest decline at 10.9%.

All major metros saw showing activity decline from October to November with the exception of Austin and Sacramento, which posted modest gains. As is often the case, year-over-year results varied significantly by metro. For example, buyer traffic was up 15% in Las Vegas and 11% in San Diego compared to last November, but declined 24% in Memphis and 22% in Houston.

“With holiday activities winding down, buyers and sellers can resume thinking about their housing needs,” said Mike Lane, vice president of ShowingTime+. “The recent favorable news on mortgage rates, housing starts and existing home sales could lead both groups to get a head start on the traditional spring selling season, which we’ll watch closely.”

Listing agents expect variations in buyer traffic depending on multiple factors. Preparing their sellers for the number of showings they can expect and how long their home might be on the market is essential, as is explaining the rationale behind setting the initial listing price. Agents that do their homework on current market conditions are better able to set realistic expectations for their sellers. Reports included with the Appointment Center by ShowingTime+ can help by providing access to such data. Learn more.

Metropolitan AreaRatio of Showings to Listings[2]Year-over-Year Change[3]Month-over-Month Change[4]
Atlanta, GA4.48-5%-9%
Austin, TX3.56-5%2%
Boston, MA6.3-10%-5%
Chicago, IL5.846%-8%
Cincinnati, OH5.65-7%-5%
Columbus, OH6.1-2%-4%
Dallas–Fort Worth, TX4.95-16%-6%
Denver, CO5.92-6%-4%
Houston, TX4.06-22%-8%
Las Vegas, NV3.2515%-8%
Los Angeles, CA4.014%-4%
Memphis, TN3.72-24%-9%
Miami–Fort Lauderdale, FL4.90-18%-10%
Minneapolis–St. Paul, MN5.34-4%-5%
Nashville, TN4.57-4%-5%
New York, NY6.31-3%-14%
Philadelphia, PA5.88-7%-10%
Phoenix, AZ4.35-2%-6%
Portland, OR4.20-21%-14%
Raleigh, NC5.441%-8%
Riverside, CA4.348%-7%
St. Louis, MO5.70-4%-10%
Sacramento, CA3.58-15%2%
San Diego, CA4.4511%-5%
San Francisco, CA3.25-10%0%
Seattle, WA6.609%-6%
Virginia Beach, VA5.81-19%-9%
Washington, DC6.65-2%-6%

To view the full report, click here.

[1] The ShowingTime Showing Index is compiled using data from more than 6 million property showings scheduled across the country each month for listings that use ShowingTime products and services. It tracks the average number of appointments received for active listings during the month, then reports the numbers by region and nationally.

[2] Calculated using the average number of buyer showings per active listing on a monthly basis. November 2023.

[3] November 2022–November 2023.

[4] October–November 2023.